- In many circumstances, most broadly laudatory statements of a general nature (e.g., “quality instruction,” “qualified faculty,” “affordable tuition,” “a rewarding career,” etc.) would not be prohibited under the regulations on misrepresentations. Beware, however, of broadly laudatory statements that might tend to imply some sort of basis in fact (e.g., “the fastest growing profession in the country,” “among the highest salaries of any profession,” etc.); statements of that sort might indeed be misleading.
- In answering questions or otherwise making statements about matters of a specialized nature, defer to persons at the college who have the expertise on those matters. For example, in fielding questions a student or prospective student might pose regarding such technical subjects as financial aid eligibility or university articulation, many employees-as well as contractors retained to provide marketing, advertising, recruiting, or admissions services-should refer that person to college officials who can offer the most accurate guidance, or to the College’s catalog or website.